About Us

KPA was founded in September of 2010 in Whitewater, Wisconsin.  We began with the goal of satisfying the public affairs needs of both the Whitewater community and the state of Wisconsin as a whole.  


Meet our Team 

 Jeffery P. Knight: Chairman & Managing Director


Jeff provides extensive international, federal, state, local, and business experience to clients who wish to transform their ideas into a positive, real-world outcome. He brings his unique experiences to clients in need of consulting, management, and governmental affairs services and understands how to transform their ideas into reality.

Jeff offers clients an extensive background in consulting services, association management, governmental affairs, monitoring and research, grants, funding and procurement, grassroots campaigns, and various other government services. 

Jeff serves as a member of Governor Tony Evers Transportation Stakeholder Task Force. The task force was created to prioritize budgets and offer feedback on transportation needs. 

He is also very active in the Whitewater community serving on the following boards:

          • Greater Whitewater Committee, Inc., President, and CEO
          • Whitewater University Technology Park, Board Member
          • Whitewater Leads, Board of Directors Member
          • Bethel House, Immediate Past President
          • Discover Whitewater Series, Executive Director



Eric T. Knight: President & Director of Government Affairs

Eric Knight 

Eric is the President and Government Affairs Director for KPA and brings 15 years of experience in Wisconsin government, campaigns, and lobbying. Eric has led many legislative successes on behalf of our clients in almost every sector of the Wisconsin economy. Before beginning at KPA in 2012, he was appointed by the Governor as the Assistant Deputy Secretary for the Wisconsin Department of Financial Institutions (DFI). While in that role, along with assisting in the management of the agency, he worked directly with Congress, state legislators, industry leaders, and other key stakeholders on laws affecting the financial industry. 

Prior to his time at DFI, Eric spent five years as Chief of Staff in the Wisconsin Legislature. He has also worked on numerous legislative campaigns and is currently a member of the Association of Wisconsin Lobbyists. Eric currently serves as Vice President of the Tourism Federation of Wisconsin. 



Alexandria J. Goodwin-Salas: Director of Operations and Media Relations


Alexandria brings a corporate communications mindset to the KPA team. Alexandria monitors bills and governmental issues and communicates those issues to clients. She understands how to prepare documents, and thoroughly knows how to initiate, plan, and execute a project to the client's idea. With experience in organization management and strategic planning, she understands how to push a business to the next level. Her wide skill set centers in the areas of writing, membership coordination, meeting material preparations, legal document formation, and the daily operations of the organization. Alexandria has experience in managing public relations affairs, association management activities, and developing promotional and communication campaigns. She is also proficient at preparing committee meetings materials and obtaining featured speakers. Alexandria also has experience in social media creation, marketing, and management.



Elli Thompson: Public Relations Specialist & Research Associate


Elli is able to research topics on multiple states and at all levels of government on a client's behalf. Specializing in writing and researching, she prepares company literature through various forms, such as press releases, social media content, newsletters, and other PR materials. She regularly provides information to key media outlets as well. Elli also has experience in creating managing Google Ads for clients. 





Emma Mischker: Digital Marketing Specialist 


Emma's specialty is creating promotional marketing materials essential to a client's needs. She works with the client on their message and researches what designs will promote the best ROI. Examples include social media advertisements, print advertisements, posters, large scale signs, and invitations. She excels in researching materials, proofreading, creative problem solving and compiling copy into conceptually consistent reports, newsletters, web pages, and blog articles. Emma strives to achieve great customer relations and quality graphics in a timely fashion. 




Lauren Heimann: Research Associate


Lauren has extensive knowledge in the research field and uses her skills to assist KPA's clients. Lauren understands how to prepare documents, letters, and meeting materials for the clients of KPA. She uses her skill set of writing, organization, and social media knowledge to assist KPA's clients in building and maintaining their business needs. Lauren spends her day researching the needs of KPA's clients and building a profile that will benefit that clients' specific needs.